SEO templates built by a practitioner, not a guru

SEO Tools That Actually Get Used

Battle-tested frameworks from 15+ years in the trenches. Built for SEO consultants, in-house leads, and agencies who need to deliver—not just document.

The Toolkit
SEO Audit Report Card $49
Recovery Proposal $69
AEO + GEO Framework $97
Complete Toolkit $197
Built For

Who This Is For

Practitioners who'd rather strategize than format

In-House SEO Leads

You're the only SEO in the room. These templates give you a starting point that looks polished from day one—so you can focus on the work, not the deliverable format.

SEO Consultants

Stop rebuilding proposals and audit decks from scratch every engagement. Spend your billable time on strategy, not formatting spreadsheets.

Agency Teams

Standardize deliverables across your team without killing creativity. Every template is a framework, not a fill-in-the-blank—your team still brings the expertise.

Products

The Toolkit

Six frameworks. Each one solves a specific problem.

SEO Metadata Framework & Tracker

Systematic approach to metadata optimization with tracking built in. Never lose track of title tag changes again.

SEO Audit Report Card

A structured audit framework that turns findings into clear, prioritized action items your team can actually execute.

CRO Opportunity Tracker

Identify and prioritize conversion rate optimization opportunities on your highest-traffic SEO pages.

SEO Recovery Proposal Template

When traffic drops, stakeholders need a plan fast. This template turns diagnosis into a clear recovery roadmap.

AEO + GEO Strategy Framework

The practitioner's guide to Answer Engine and Generative Engine Optimization. Implementation checklists, schema mapping, and a 90-day plan.

SEO Consulting SOW Template

Professional statement of work template for SEO consulting engagements. Scope, timeline, deliverables—done right.

Save with Bundles

Starter Kit from $99 · Modern Search Stack Pack $89 · Complete Toolkit from $197 · Toolkit + Strategy Session $347

See All Bundles
About the Creator

Built by a Practitioner

Not a course seller. An actual SEO.

Head of SEO at NASM
15+ Years Experience
Technical SEO + AEO/GEO

These templates come from real engagements—not hypothetical scenarios. Every framework has been used with actual clients, refined through feedback, and pressure-tested in the kinds of meetings where budgets get approved or cut. More about Niki →

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